My wife and I were invited to the COWBELL DIGITAL MUSIC launch in late July in support of my good friend Nik Phillips. He had just signed with the label and I was curious as how this Gold Coast digital enterprise would fare, and more importantly what they could offer artists like Nik as opposed to various other labels. I must say I was pleasantly surprised with their launch and their vision for the future. To get a better picture of the whole concept and to understand the reasoning behind this new approach, I organised an interview with their CEO Shayne Locke to expose the inner workings of the label. This should be an interesting read for anyone interested in the evolution of the music industry and the full content of my interview will be available on ROCK GOSS shortly. In the meantime, click on COWBELL DIGITAL MUSIC and aquaint yourselves with this latest indie newcomer via their webpage.
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